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Director of Marketing

Director of Marketing

JUICE is a digital growth & marketing agency founded by two entrepreneurs with previous exits. Our strict focus on maximizing ROI has helped our clients see enormous revenue driving success across user acquisition, e-commerce, and lead generation campaigns. 

We’re entrepreneurial and we love ideas. We’re constantly building cool products to better our clients, the industry and the digital world. We’re builders & creators. At JUICE, we encourage everyone to be entrepreneurs and makers. If you’re the type of person who loves building projects and testing, you’ll love it here. When someone has an idea for a store or a product, not only do we build it, but we give the inventor credit and ownership.

JUICE is an industry leader in results-driven growth strategy development, social advertising, search engine marketing, organic search ranking, and lead generation. JUICE focuses on building scalable, efficient campaigns that drive results.

 

What you’ll do:

  • Develop & oversee extensive marketing strategies across clients involving multi-channel strategies, landing pages, and full-funnel considerations.
  • Find valuable opportunities for paid customer acquisition using the Facebook, Google, Snapchat, and other marketing channels across varies industries and verticals.
  • Have a deep understanding of Facebook/Google as channels, the value they bring, and how they would fit into a marketing campaign.
  • Build and optimize clients’ entire funnels with a thorough understanding of LTV and CAC, not just the initial acquisition of new customers/users. 
  • Determine core metrics of every communication and campaign with the ability to analyze campaign performance and identify areas for improvement. 
  • Build marketing strategies to acquire customers utilizing landing pages, various online tools (Shopify, Instapage), etc.
  • Develop client marketing frameworks by creating new ideas, testing and optimizing their marketing activities. 
  • Monitor and enhance customer/user acquisition and activation performance. 
  • Conduct, gather and analyze market research to determine social media opportunities and competitiveness. 


What you’d need to succeed:

  • 5+ years of marketing/growth experience in B2C/B2SMB
  • Extensive knowledge of the digital advertising space 
  • Extensive experience building and executing on full-funnel marketing campaigns
  • Expert knowledge and direct hands-on experience with Facebook ads, Google Ads, Google Analytics, and ESP's (Mailchimp/Klaviyo/etc.)
  • Expertise in conceiving, testing, and optimizing ad creatives 
  • Proven ability to effectively communicate cross functionally with other teams 
  • Proven ability to be proactive 
  • A passion for growing businesses.


What you’ll find here:

  • Competitive salary and equity based on experience level
  • We encourage entrepreneurs at the company to launch companies internally with aggressive revenue share structures. 
  • Bonus structure.
  • Happy and motivated team.
  • Health benefits.
  • We have office dogs!
Apply for this job

Or, know someone who would be a perfect fit? Let them know!

New York City

11 Harrison St
10013 New York Directions hello@thinkjuice.com (212) 688-3683

Perks on Perks

  • Unlimited Paid Time Off

    We trust you. We know that you'll do your work and do a great job. This also means we trust you to take off time when you need it.

  • Benefits

    Health benefits! We want you happy and healthy, and we're happy to help make that happen.

  • Projects!

    We're a team of entrepreneurs, and we constantly have projects brewing. We'll happily help you launch your project or idea, or maybe we'll even invest in it.

We're pretty chill. We hope you are too.

 

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Whether it's our crew of office dogs or our team outings, we're as fun as we are passionate about client success.

 

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